Dealership customer communication software: Keep all customer communication with the customer record.
Customers shouldn't have to call three times to approve a repair or wonder whether anyone got their text. DealerRock keeps texting, estimates, approvals and invoices tied to the customer and the work your team is already doing.

Text from DealerRock, not somebody's personal phone.
Employees text customers from the customer, unit or repair order they are already working in. The conversation stays with the customer, so another employee can pick up where the last one left off.
What you get
Communication that stays with the work.
Text from where you already are
Send and receive messages from the customer, unit or repair order you already have open.
Group conversations
Subscribe employees or whole departments so replies reach the right people.
Photo messaging
Send and receive photos, which is often faster than describing the problem.
Send estimates
Share an estimate for the customer to review before work begins and receive approval the same way.
Approvals on the job
Send the estimate, get the approval, and keep the record on the job so your team can see exactly what was authorized.
Ready-for-pickup alerts
Tell customers their boat or RV is ready automatically instead of relying on someone to call.
Invoices and payment links
Send an invoice or a link to pay–it records against the transaction.
Opt-out compliance
STOP and START handled automatically per store and per number, with outbound blocked to opted-out customers.
Website text widget
Let your customers start a text conversation from your site, while messages are routed seamlessly to the right department.

Payments
Payments are tied to the transaction.
Deposits, service invoices and parts sales get paid for in the same system that created them, through supported card terminals and online payments. Nothing has to be matched up between a terminal and the DMS afterward.
“I LOVE DealerRock! I have been waiting for this program since we bought the marina.”

Peter C.
President, Seager Marine
With DealerRock, it's all connected seamlessly.
Frequently asked questions
Not seeing your question? Ask us directly.
Are dealership texting features an add-on or part of the platform?
Text messaging is part of our DMS platform, sent from the record you are already working in, with the conversation kept alongside the job.
How is opt-out handled?
STOP and START are tracked automatically per store and per number, and outbound messages to opted-out customers are blocked. See our messaging terms.
Can customers pay from a text?
Yes. You can send a link to pay an open invoice, and the payment is recorded against the transaction.
See communication that stays with the job.
Tell us how your team communicates with customers today and we'll show you how it works in DealerRock.